Showtime has released early projections on the buyrate for Mayweather vs. McGregor.
Floyd Mayweather Jr. vs. Conor McGregor was marketed as a once in a lifetime boxing match with two superstars meeting in the most unforeseen circumstances. The fight has been compared to Mayweather vs. Pacquiao in the amount of buzz that it created.
Showtime has now released early projections that put the PPV event in the ballpark of Mayweather vs. Pacquiao’s record breaking buyrate.
"If we don't reach the record, we're going to be very, very close," Stephen Espinoza told The Los Angeles Times, "we consider it a massive success."
Espinoza says that it is too early to have an exact number, but that the event sold an estimated mid-to-high 4 million PPV buys domestically. Mayweather vs. Pacquiao sold a record breaking 4.6 million PPVs in May of 2015, smashing the previous record of 2.4 million, held by Mayweather and Oscar De La Hoya in 2007.
Earlier this week, UFC Hall-of-Famer Urijah Faber posted a video online with Dana White, where White claimed the event sold over 6.5 million PPVs. The context of the conversation is unclear, and it’s unknown if White was talking about worldwide buys, rather than US or North American buys.