Lifestyle

French fashion label Lacoste pays homage to the free, creative, timeless spirit of 20th-century pop art icon Keith Haring in its latest artistic collection.

A street art genius of the 1980s, Haring was known for the simplicity of his line, his bright colors outlined in black, and his animated figures that express his energy, zest for life, and spontaneity: common values shared with the French company. 

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Kim Kardashian has opened up on the impact of her husband's political views on her marriage, and her plans to become a lawyer, in a revealing interview with Vogue.

The 38 year old reality TV star, who is married to the US rapper Kanye West (41), told Vogue that she had to stop caring about Kanye's political views as it was causing "such an issue" in their relationship.

Speaking about Kanye's support for US President Donal Trump, she said that seeing him wear the red 'Make America Great Again' cap reduced her to tears.

“He doesn’t represent either side. But he doesn’t want to be told what he should be. It can be confusing. I get it," she said.

“The one thing that I respect so much is that he is who he is, no matter what anyone tries to tell him to do.”

“I can be sitting there crying ‘Oh, my God! Take off the red hat! Because he really is the sweetest person with the biggest heart.

“I stopped caring, though. Because I used to care so much. I was making it such an issue in our relationship. And in my life. It gave me so much anxiety.”

Kim also revealed that Kanye has 'accepted' his bi-polar diagnosis and said they are "in a pretty good place with it now".

"It is an emotional process, for sure. Right now everything is really calm. But we can definitely feel episodes coming, and we know how to handle them." she said.

The star, who has recently been vocal about abolishing the death penalty in California, also revealed she plans to sit the bar exam in 2022.

Her late father Robert Kardashian was a lawyer who famously represented OJ Simpson in his 1995 murder trial.

The full interview runs in the May edition of Vogue.

With the high heat and humidity that summer brings, the risk of fire-related disasters grows higher. A leading insurance company shares these steps on how to avoid fire accidents at home.

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WITH the Philippines strongly advocating gender empowerment and becoming the ninth most gender-equal nation, more and more Filipino businesswomen are making powerful stride in the business industry. The conducive business landscape has provided more support and opportunities for women entrepreneurs to defy social expectations.

In a media launch organized by Francorp during the Franchise Asia 2019, businesses owned and managed by women entrepreneurs such as Kko Kko, Supreme Hotdogs, Samgyeopsal House, Tapawarma and House of Taho took the spotlight.

The 27th edition of Franchise Asia also became the launching pad of other Francorp clients including Pidok’s Restaurant, Nephro Med Asia, EQGrant, Ilaw Atbp, Keynamics, Miguard, Elite Boxing & Muay Thai Gym, Pooch Park, Chic N’ Honey, Tempura King, Mr. Katsu, Pan-Three Chicken Bites, and Varda, as well as established brands such as Tapa King, Kambal Pandesal, Cebuana Lhuillier and Persian Avenue.

Filipino women have been taking the role of leaders in different fields and serving as inspirations, especially in the business world.

Celebrity-turned-businesswoman Grace Lee and her mom simply wanted to share Korean food culture to Filipinos when they established Kko Kko in 2016. They made hallyu wave with their chicken cheese fondue and volcano rice dishes, which were created using Mama Lee’s authentic recipes, with some modern cuisine influences.

After operating food kiosks for several years, Supreme Hotdogs owner Oyette Santiago found an interesting way to serve hotdogs. Unlike the traditional buns or on a stick, they have a wide variety of hotdog flavors that their customers can try.

Jesi Lee Endrina, on the other hand, converted their gourmet burger joint in Tondo into the first branch of Samgyeopsal House. Soon, the business grew and has additional three branches in Bambang, Caloocan and Fairview.

Ladyh Oliva, who works as a call center agent, re-invented shawarma, a popular Middle Eastern dish. Together with her husband, she drew inspiration from her experience in the food and beverage industry and created the first and original Pinoy shawarma which combines the savory taste of beef tapa and the concept of shawarma wrap. They also introduced delicious variations such as Tapawarma Rice, Tapawarma Nachos, and Tapawarma Noodles.

For businesswoman Elena Zayco, she wanted to sell a food product that resonates among Filipino consumers. Her childhood memories about craving for taho - a sweet delight made from silky tofu inspired her to establish House of Taho in 2015. The Mindanao-based business takes the all-time favorite breakfast food to the next level by introducing different taho flavors.

Aside from up and coming brands, more and more established brands such as Tapa King, Kambal Pandesal, Cebuana Lhuillier and Persian Avenue are looking at franchising to expand their business, now under the guidance of Francorp.

These emerging brands show that franchising is for anyone - whether you’re a newbie with a unique business concept to introduce, an emerging entrepreneur who just started a business, or a seasoned businessman who wants to expand an existing business.

Francorp is a globally-leading franchise development and consulting firm, built on years of solid experience and industry expertise.

The final season of HBO's flagship Game of Thrones is set to air on Sunday (14 April) after eight-years of explosive drama and shocking twists. As fans wave goodbye to Westeros though, they also bid farewell to a series of creative brand partnerships.

Since 2011, the fantasy show has partnered and integrated with top brands to fund the series. Among them, HBO secured Oreo, Mountain Dew, and Bud Light have signed up as sponsors in a bid to off-set CGI costs, rampant piracy and the ever-increasing fees of the cast.

With the show being set in an imaginary, barbaric world, product placement has not been an option, and this has forced brands to get more creative than ever before to integrate themselves into the franchise that has defined event TV.

With the final season set to air (or leak) this week, brands have one final chance to make the most of Game of Thrones, as a result, many of those involved have upped their game and delivered top work that stands apart from the show.

In many instances, these sponsorships have helped build value for fans, and given them a flavour of Game of Thrones before's its long-anticipated return.

In what the Mondelez cookie brand promised was its largest ever partnership, it meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one of its largest-ever brand collaborations.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

Additionally, fans of the show will be able to pledge their loyalty to House Lannister, House Targaryen, House Stark or The Night King via the brand’s website, Facebook and Twitter pages. Mondelez has cryptically promised to ‘select fans throughout the season with a special treat for participating’ with this direct engagement.

Oreo, Bud Light, Mountain Dew and Now TV stunts and creative
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The final season of HBO's flagship Game of Thrones is set to air on Sunday (14 April) after eight-years of explosive drama and shocking twists. As fans wave goodbye to Westeros though, they also bid farewell to a series of creative brand partnerships.

Since 2011, the fantasy show has partnered and integrated with top brands to fund the series. Among them, HBO secured Oreo, Mountain Dew, and Bud Light have signed up as sponsors in a bid to off-set CGI costs, rampant piracy and the ever-increasing fees of the cast.

With the show being set in an imaginary, barbaric world, product placement has not been an option, and this has forced brands to get more creative than ever before to integrate themselves into the franchise that has defined event TV.

With the final season set to air (or leak) this week, brands have one final chance to make the most of Game of Thrones, as a result, many of those involved have upped their game and delivered top work that stands apart from the show.

In many instances, these sponsorships have helped build value for fans, and given them a flavour of Game of Thrones before's its long-anticipated return.

Ahead of series eight, watch the most recent work from sponsors and partners below.

Oreo

In what the Mondelez cookie brand promised was its largest ever partnership, it meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one of its largest-ever brand collaborations.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

Additionally, fans of the show will be able to pledge their loyalty to House Lannister, House Targaryen, House Stark or The Night King via the brand’s website, Facebook and Twitter pages. Mondelez has cryptically promised to ‘select fans throughout the season with a special treat for participating’ with this direct engagement.

Bud Light

Dilly Dilly? More like Killy Killy – this was the message from Bud Light during the Super Bowl with a big tie-in with HBO. The mashup saw Game of Thrones’ The Mountain defeat the Bud Knight. Meanwhile, Daenerys Targaryen’s dragon burned the ‘Dilly Dilly’ kingdom to ash.

The spot began as a regular ad from Bud Light, now known for its comically medieval ‘Dilly Dilly aesthetic’. The Bud Knight is seen to be knocked from his horse in a jousting match, yet it’s only when the gigantic silhouette of The Mountain loomed over that viewers realized they were also watching a promo for the final season of Game of Thrones.

The work saw an epic collaboration between BudLight's ad agency Wieden+Kennedy and HBO's Droga5.

Two months later, a second spot emerged, the week Game of Thrones was set to return to screens.

There have been hints at future shenanigans between the brands. The Bud Knight clearly has unfinished business...

Much like the Oreo creative reimagined the intro scene, MLB showed a baseball stadium being assembled.

Scored by the show's theme, the sport is looking crossover between the fandoms. Replacing Westeros are the major stadiums of North America.

The spot ends assuring viewers 'Baseball is Coming'. Limited edition bobbleheads have also been created to mark the partnership. Each of the MLB's 30 teams have three bespoke bobblehead figurine upon the Iron Throne in stock.

Matthew Katz, licensing manager at FOCO (which delivers the merch), said: "As fans of the Game of Thrones series, FOCO is thrilled to partner with HBO and MLB to launch these unique cross-licensed bobbleheads.

"Fans now have the chance to bring together the Seven Kingdoms and the 30 MLB teams, and we are sure everyone will be excited to collect these special bobbleheads."

Game of Thrones and Diageo formed an alliance to release a limited-edition collection of single malt whiskies to celebrate the eighth and final season of the long-running HBO drama.

The collection is inspired by the characters and the world of Westeros, and features eight scotches, each paired with one of the Houses of Westeros, as well as the Night's Watch, giving fans a taste of the Seven Kingdoms.

Jeff Peters, vice president, licensing & retail at HBO, said when the news was first announced last October: “We knew there was fan appetite for a Game of Thrones whisky and once we saw the vision from Johnnie Walker for a way to collaborate we knew the idea was perfect and the time was now.

“From the beginning, they understood that we wanted to create something special, and they’ve accomplished that with White Walker by Johnnie Walker.”

HBO previously worked with Diageo to create White Walker by Johnnie Walker, inspired by Game of Thrones' icy villains.

NEWS
Game of Thrones final season: HBO brand partners get creative
By John McCarthy-10 April 2019 06:00am
TwitterLinkedinEmailFacebookFacebook MessengerRedditFlipboard

Oreo, Bud Light, Mountain Dew and Now TV stunts and creative
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The final season of HBO's flagship Game of Thrones is set to air on Sunday (14 April) after eight-years of explosive drama and shocking twists. As fans wave goodbye to Westeros though, they also bid farewell to a series of creative brand partnerships.

Since 2011, the fantasy show has partnered and integrated with top brands to fund the series. Among them, HBO secured Oreo, Mountain Dew, and Bud Light have signed up as sponsors in a bid to off-set CGI costs, rampant piracy and the ever-increasing fees of the cast.

With the show being set in an imaginary, barbaric world, product placement has not been an option, and this has forced brands to get more creative than ever before to integrate themselves into the franchise that has defined event TV.

With the final season set to air (or leak) this week, brands have one final chance to make the most of Game of Thrones, as a result, many of those involved have upped their game and delivered top work that stands apart from the show.

In many instances, these sponsorships have helped build value for fans, and given them a flavour of Game of Thrones before's its long-anticipated return.

Ahead of series eight, watch the most recent work from sponsors and partners below.

Oreo

In what the Mondelez cookie brand promised was its largest ever partnership, it meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one of its largest-ever brand collaborations.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

Additionally, fans of the show will be able to pledge their loyalty to House Lannister, House Targaryen, House Stark or The Night King via the brand’s website, Facebook and Twitter pages. Mondelez has cryptically promised to ‘select fans throughout the season with a special treat for participating’ with this direct engagement.

Bud Light

Dilly Dilly? More like Killy Killy – this was the message from Bud Light during the Super Bowl with a big tie-in with HBO. The mashup saw Game of Thrones’ The Mountain defeat the Bud Knight. Meanwhile, Daenerys Targaryen’s dragon burned the ‘Dilly Dilly’ kingdom to ash.

The spot began as a regular ad from Bud Light, now known for its comically medieval ‘Dilly Dilly aesthetic’. The Bud Knight is seen to be knocked from his horse in a jousting match, yet it’s only when the gigantic silhouette of The Mountain loomed over that viewers realized they were also watching a promo for the final season of Game of Thrones.

The work saw an epic collaboration between BudLight's ad agency Wieden+Kennedy and HBO's Droga5.

Two months later, a second spot emerged, the week Game of Thrones was set to return to screens.


There have been hints at future shenanigans between the brands. The Bud Knight clearly has unfinished business...

Major League Baseball

Much like the Oreo creative reimagined the intro scene, MLB showed a baseball stadium being assembled.

Scored by the show's theme, the sport is looking crossover between the fandoms. Replacing Westeros are the major stadiums of North America.

The spot ends assuring viewers 'Baseball is Coming'. Limited edition bobbleheads have also been created to mark the partnership. Each of the MLB's 30 teams have three bespoke bobblehead figurine upon the Iron Throne in stock.

Matthew Katz, licensing manager at FOCO (which delivers the merch), said: "As fans of the Game of Thrones series, FOCO is thrilled to partner with HBO and MLB to launch these unique cross-licensed bobbleheads.

"Fans now have the chance to bring together the Seven Kingdoms and the 30 MLB teams, and we are sure everyone will be excited to collect these special bobbleheads."

Diageo

twitter share button facebook share button pinterest share button
Game of Thrones and Diageo formed an alliance to release a limited-edition collection of single malt whiskies to celebrate the eighth and final season of the long-running HBO drama.

The collection is inspired by the characters and the world of Westeros, and features eight scotches, each paired with one of the Houses of Westeros, as well as the Night's Watch, giving fans a taste of the Seven Kingdoms.

Jeff Peters, vice president, licensing & retail at HBO, said when the news was first announced last October: “We knew there was fan appetite for a Game of Thrones whisky and once we saw the vision from Johnnie Walker for a way to collaborate we knew the idea was perfect and the time was now.

“From the beginning, they understood that we wanted to create something special, and they’ve accomplished that with White Walker by Johnnie Walker.”

HBO previously worked with Diageo to create White Walker by Johnnie Walker, inspired by Game of Thrones' icy villains.


This blend was created to be served directly from the freezer. Whisky specialist George Harper alongside the small team of expert blenders at Johnnie Walker. blended the single malts from Cardhu and Clynelish.

NEWS
Game of Thrones final season: HBO brand partners get creative
By John McCarthy-10 April 2019 06:00am
TwitterLinkedinEmailFacebookFacebook MessengerRedditFlipboard

Oreo, Bud Light, Mountain Dew and Now TV stunts and creative
twitter share button facebook share button pinterest share button
The final season of HBO's flagship Game of Thrones is set to air on Sunday (14 April) after eight-years of explosive drama and shocking twists. As fans wave goodbye to Westeros though, they also bid farewell to a series of creative brand partnerships.

Since 2011, the fantasy show has partnered and integrated with top brands to fund the series. Among them, HBO secured Oreo, Mountain Dew, and Bud Light have signed up as sponsors in a bid to off-set CGI costs, rampant piracy and the ever-increasing fees of the cast.

With the show being set in an imaginary, barbaric world, product placement has not been an option, and this has forced brands to get more creative than ever before to integrate themselves into the franchise that has defined event TV.

With the final season set to air (or leak) this week, brands have one final chance to make the most of Game of Thrones, as a result, many of those involved have upped their game and delivered top work that stands apart from the show.

In many instances, these sponsorships have helped build value for fans, and given them a flavour of Game of Thrones before's its long-anticipated return.

Ahead of series eight, watch the most recent work from sponsors and partners below.

Oreo

In what the Mondelez cookie brand promised was its largest ever partnership, it meticulously reconstructed the stop-motion titles of the Game of Thrones franchise with 2,750 cookies to promote one of its largest-ever brand collaborations.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

The film was created by agency 360i to promote the brand’s latest limited-edition pack, which features embossed designs of the fantasy houses fighting for the Iron Throne – as well as the face of the White Walkers beyond the wall.

Additionally, fans of the show will be able to pledge their loyalty to House Lannister, House Targaryen, House Stark or The Night King via the brand’s website, Facebook and Twitter pages. Mondelez has cryptically promised to ‘select fans throughout the season with a special treat for participating’ with this direct engagement.

Bud Light

Dilly Dilly? More like Killy Killy – this was the message from Bud Light during the Super Bowl with a big tie-in with HBO. The mashup saw Game of Thrones’ The Mountain defeat the Bud Knight. Meanwhile, Daenerys Targaryen’s dragon burned the ‘Dilly Dilly’ kingdom to ash.

The spot began as a regular ad from Bud Light, now known for its comically medieval ‘Dilly Dilly aesthetic’. The Bud Knight is seen to be knocked from his horse in a jousting match, yet it’s only when the gigantic silhouette of The Mountain loomed over that viewers realized they were also watching a promo for the final season of Game of Thrones.

The work saw an epic collaboration between BudLight's ad agency Wieden+Kennedy and HBO's Droga5.

Two months later, a second spot emerged, the week Game of Thrones was set to return to screens.


There have been hints at future shenanigans between the brands. The Bud Knight clearly has unfinished business...

Major League Baseball

Much like the Oreo creative reimagined the intro scene, MLB showed a baseball stadium being assembled.

Scored by the show's theme, the sport is looking crossover between the fandoms. Replacing Westeros are the major stadiums of North America.

The spot ends assuring viewers 'Baseball is Coming'. Limited edition bobbleheads have also been created to mark the partnership. Each of the MLB's 30 teams have three bespoke bobblehead figurine upon the Iron Throne in stock.

Matthew Katz, licensing manager at FOCO (which delivers the merch), said: "As fans of the Game of Thrones series, FOCO is thrilled to partner with HBO and MLB to launch these unique cross-licensed bobbleheads.

"Fans now have the chance to bring together the Seven Kingdoms and the 30 MLB teams, and we are sure everyone will be excited to collect these special bobbleheads."

Diageo

twitter share button facebook share button pinterest share button
Game of Thrones and Diageo formed an alliance to release a limited-edition collection of single malt whiskies to celebrate the eighth and final season of the long-running HBO drama.

The collection is inspired by the characters and the world of Westeros, and features eight scotches, each paired with one of the Houses of Westeros, as well as the Night's Watch, giving fans a taste of the Seven Kingdoms.

Jeff Peters, vice president, licensing & retail at HBO, said when the news was first announced last October: “We knew there was fan appetite for a Game of Thrones whisky and once we saw the vision from Johnnie Walker for a way to collaborate we knew the idea was perfect and the time was now.

“From the beginning, they understood that we wanted to create something special, and they’ve accomplished that with White Walker by Johnnie Walker.”

HBO previously worked with Diageo to create White Walker by Johnnie Walker, inspired by Game of Thrones' icy villains.


This blend was created to be served directly from the freezer. Whisky specialist George Harper alongside the small team of expert blenders at Johnnie Walker. blended the single malts from Cardhu and Clynelish.

Mountain Dew
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Mountain Dew®

@MountainDew
We’re just a few days out from @GameofThrones premiere on @HBO. And we got a few friends to help us celebrate @MountainDew #LetsDo #ForTheThrone

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While Oreo remixed the Game of Thrones intro, Mountain Dew enlisted US sports stars and musicians to try its theme music - acapella.

Members of Migos also turned up the heat in the spot while perched on the Iron Throne.

It also released a limited line of unbranded cans, under the hashtag, #acanhasnoname. To win an unbranded can, fans were sent to Facebook, Instagram and Twitter, to tell it what they'd sacrifice for a can. Participants were then entered into a prize draw.

Fans were also sent on a treasure hunt to find special coins in New York and Los Angeles, these coins fit special vending machines stocked with the cans of unbranded Dew. The coins pay tribute to the secret calling cards of the Faceless Men who train Arya Stark in the later seasons.

Ahead of the series airing on Sky Atlantic, the broadcaster teamed up to create a nationwide ‘7 Kingdoms Tour’.

The experiential event gives fans in seven cities across the UK and Ireland the opportunity to sit on the highly coveted GoT Throne. The idea was that the photos would be widely shared and would raise awareness of its return.

The campaign will extend beyond the tour, with on-air activations throughout the Game of Thrones talk show, Thronecast.

Sky Atlantic, the linear channel that Sky will broadcast the show in the wee houses of the night as it debuts in the US, matched off the Night's Watchmen against the British Army in London.

The stunt from Taylor Herring, brought Westeros' last line of defence to greet the Coldstream Guards at the Tower of London. A marching band delivered the show's theme tune to the audience, backing a choreographed performance.

Sergeant major Richard Maddocks said: “We play all over the world at all sorts of concerts and events, but this was genuinely a career highlight for all of us seasoned Members of the Coldstream Guards Band. Given it’s a favourite TV programme of many of ours."

In April, Sky's streaming service NowTV will entice super fans to its daily packages with a pop-up tattoo parlor offering free ink for Game of Thrones fans. These will serve as a reminder of the franchise long after it comes off the air.

The studio will be at The Circle on Noel Street in Soho on the 16-17 of April. 100 free tattoos are on the slate and fans are to sign up on Eventbrite.

Lauren Winzer, who created and inked Sophie Turner’s iconic ‘The Pack Survives’ tattoo will be wielding the needle in the shop offering 16 different designs.

Although Gizmodo spotted some typos in the tattoo copy.

The show is no stranger to spilling blood, but at SXSW HBO ran an experiential event to drive donations. The American Red Cross is on track to collect 500 units of donated blood from its SXSW partnership with HBO’s Game of Thrones. The three-day ‘Bleed for the Throne’ activation.

“There's not an awareness challenge for Game of Thrones,” said Trevor Guthrie, co-founder of event producer Giant Spoon. “Instead, HBO asked how we could use the final season as a force for good. We spent three days optimizing user flow [through the space] and have been hypercritical about the details of the experience.”

Partnering with the entertainment giant has allowed the American Red Cross to get in front of a national audience of millions – an audience that may previously have associated the charity as one only relevant to its parents, grandparents or great grandparents' generation.

The German sportswear brand created six pairs of limited edition Ultra Boost sneakers based upon the royal houses in the series.

A fresh design was whipped up for the Night’s Watch, the White Walkers, House Targaryen, the Targaryen’s dragons, House Stark, and House Lannister.

The sneaks were laden with house sigils and mantras to further sell the tie-in.

Urban Decay launched a collection of licensed beauty products inspired by Game of Thrones.

Fans of the show are urged to get the 'For The Throne' look with cosmetics kits modeled on the show. An eyeshadow set features a pop-up iron throne.

The collection features palettes like 'Lannister Red,' 'Winter is Here' and 'White Walker'.

Before all hell breaks loose in Westeros, the series was afforded a few evenings of respite in Las Vegas.

At the Bellagio casino and hotel, light show was projected onto the site's fountains, showing many of the themes we've grown accustomed to in the show. An undead dragon and the breaking of the Wall featured.

And finally, for those looking to see their favourite characters immortalised in Lego, Jill Wilfert, Lego’s vice-president of licensing, told The Drum that the brand probably isn't suitable for Lego's young users - although there have been repeated talks to this end.

The work may inspire some guerilla campaigns starring those from the show.

Game of Thrones has revolutionized TV with its water-cooler storylines and brutal twists - it is also proving to be a launch pad for the actors involved, propelling them into the (sometimes) lucrative world of advertising. Here are just some of the ads we caught from top brands looking to ride the wave of populism from Game of Thrones.

Game of Thrones' final season debuts in the US on Sunday 14 April 2019, simulcasting with the UK broadcast in the early hours of Monday 15 April on Sky.

This article is about: World, Game Of Thrones, Entertainment Marketing: Movies, TV, Music And Gaming, Brand Partnerships, Mountain Dew, Oreo, Bud Light, Adidas, Sky, Diageo, Major League Baseball (MLB), Advertising, Brand

 

 

In a bid to encourage and teach parents how playtime can help children learn, a brand of baby and kids products stages the Play Days program.

An effort created in 2012, Johnson’s Baby’s Play Days program brings to light the importance of play in children’s learning.  

Read more ...