Anne Curtis seems to be doing it all. Just when you thought she might not have time for anything else, the self-confessed beauty addict recently launched her own makeup line called blk cosmetics.
“My fans and followers always ask me, what highlighter are you wearing? What lipstick shade is that?” says Anne. “My fans and friends know that I will never come out with a product I didn’t believe in, that I would use myself.”
Anne’s vision for blk is to bring quality makeup at affordable price and to make a woman’s beauty routine simple and uncomplicated. “I wanted to make sure that blk would be accessible to everyone who wants it, without compromising its quality. My partners and I agreed that we saw a gap in the market for good-quality makeup
Here is blk’s initial lineup of products: for beauty that’s made simple.
blk cosmetics All-Day Matte Powder Foundation, P399
Powder up with this compact foundation that has ultra fine pigments for seamless, buildable coverage—go medium or full, it’s up to you. The result is a fresh, soft matte finish—a gorgeously even complexion that looks like real skin, perfect for that awesome selfie. Bonus benefits: It also has built-in SPF 15 and is infused with anti-aging Vitamin E.
Comes in two shades: Natural Beige and Light Beige.
blk cosmetics Contour, Blush, and Highlight Palette, P499
Achieving perfectly defined cheeks is as easy as 1-2-3 with this three-step face palette with expertly coordinated shades to flatter every complexion: a matte contour, an iridescent blush, and a champagne highlighter. It’s also infused with Vitamin E to keep skin young looking.
Comes in two shades: Flushed (rose blush) and Sunkissed (peach blush)
blk cosmetics Long-Lasting Liquid Eyeliner, P249
This smudge-proof, foolproof liquid eyeliner glides like velvet, delivering intense pigment that lasts all day while also soothing your lids’ delicate skin with aloe vera. No need for touch-ups—it can literally take you from your a.m. workout to after-work cocktails.
Comes in two shades: Black and Brown.
blk cosmetics Brow Sculpting Pencil Duo, P249
Define, fill in, and groom brows in place with this pencil-and-brush duo. The triangle tip has a pointed end to create thin lines and a flat tip for thicker strokes, while the creamy pencil is infused with aloe vera to gently condition your strands. Apply lightly for a natural look or heavily for a full brow.
Comes in two shades: Taupe and Natural Brown.
blk cosmetics Lipsticks
A certified lipstick junkie, it’s no surprise that Anne’s favorites are the lippies, which come in three formulas. “Lipstick is my secret weapon,” she shares. “It makes all the difference!”
blk cosmetics All-Day Intense Matte Lipstick, P299
Think intense color at first swipe, a true matte finish—zero sheen, just all-out boldness—and a non-drying, all-day wear. The winning formula, which is enriched with Vitamin E and camellia oil, moves comfortably with your lips, never caking or feathering as you go from day to night.
Comes in six shades: Chic, Charming, Bubbly, Elegant, Brave, Fearlessblk cosmetics Long-Lasting Liquid Matte Lipstick, P299
Treat your lips to the most comfortable matte lippie ever: The color payoff is beyond intense, the mousse texture dries to a freshly-blotted look with a soft matte finish—never tight or drying, thanks to hydrating Vitamin E and softening rosehip seed oil—and the pigment stays put all day long.
Comes in five shades: Brazen, Bold, Sassy, Sophisticated, Simple
blk cosmetics Velvet Lip Cream, P349
Nourish your kissers with our extra hydrating velvet lip cream, which protects and conditions with Vitamin E and camellia oil. One swipe is all you need for full, creaseless coverage—you get a beautiful solid hue with a smooth satin finish every single time.
Comes in four shades: Alluring, Refined, Classy, Flirty
BLK is available in top Watsons stores nationwide, on ZALORA, and through www.blkcosmetics.com.ph.
